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Books about marketing

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The first book category is:
Search engine marketing
COMING SOON:
Advertising
Alliances & collaboration
Brand management
Business development
Channel management
Competitive analysis
Database marketing
Direct mail
Direct marketing
e-marketing
Market research
Marketing communications
Marketing management
Multimedia
Product management
Product marketing
Product planning
Public relations
Strategic planning
Trade shows

 

Publishers of marketing books:
Free Press
Harvard Business Press
Irwin
Prentice Hall
Wiley
       

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Last modified: May 22, 2008